Mauricío Mendonça Godoy Helps Brazil with FPSOs

Brazil had discovered new pre-salt deposits when Maurício Mendonça Godoy saw it as an opportunity. The deposits would bring in billions of dollars, and at least three new shipyards would be built each year. Brazil would be needing Floating Production Storage and Offloading platforms, or FPSOs for short. FPSOs are extremely important to such deposits. […]

Steve Lesnard North Face-Search and Recap

Steve Lesnard, the vice president of marketing for North Face, has rules that similarly positioned people should heed. These rules will not only help grow a brand but will also help develop a customer base for the long run. Mass marketing was once how companies connected with potential customers, but today, companies will analyze consumer […]

A Look At Some Of Grupo RBS’ Many Multimedia Holdings

Grupo RBS is a large media conglomerate that operates in the Brazilian states of Santa Catarina and Rio Grande do Sul. It owns and operates newspapers, websites, broadcast television and radio stations. It also owns a record company, logistics firm, and a book publisher. It also has a social trust organization, Fundação Maurício Sirotsky Sobrinho. […]

LocationSmart – Understanding your Needs

As a business operator, you have many needs that you must satisfy. Whether it be bringing in enough revenue to stay in business or provide your customers with a product that requires usage, there are many different approaches to take to satisfy these needs. Marketing these needs to a business is a way for some […]

Following The Career Trajectory Of Marc Beer Shows A Consistent And Repeating Pattern Based On Success:

A Consistent and Proven Track Record   The track record of Marc Beer is one that has been proven consistently over his career that now goes back thirty-plus years. He has become one of the most successful leaders of business in the world of pharmaceutical sales and medical tech development and has shown that he […]

Innovation and Success: A Perfect Fit for Under Armour’s Kevin Plank

At the 2010 Cupid’s Cup Business and Innovation Showcase and Competition, Kevin Plank told the audience that entrepreneurship in America is an undersold resource. He contended that this resource of individual ideas is undercut because entrepreneurship gives rise to creativity and innovation. Further, Plank mentioned that he and his workers were “…always smart enough to […]

How James Dondero Became A Leading Figure In Asset Management

James Dondero saw success in the financial world quite quickly after graduating from the University of Virginia. Armed with degrees in finance and accounting, he soon began working for JP Morgan, where he gained an extensive amount of experience in investment. As a result of the success that he saw with the firm, he soon […]

The Iconic Gustavo Martinez

With the thousands of individuals that attempt to break out into the advertising industry, there is one particular person that stands out above the rest, Gustavo Martinez. He has made such an impression on the industry that the role he plays is only getting stronger and more defiant. Gustavo Martinez has over thirty-five years of […]

Follow an Academy of Art University Film Student for a Day

As the final years of highschool approach, students all over the world are faced with one of the most defining decisions in their lifetime. Choosing a college or school that best meets the needs of your career goals. For many students, this task is filled with both excitement and anxiety. Fortunately, campus tours and orientations […]

The Growth Of C&C Alpha Group Under Bhanu Choudhrie

Bhanu Choudhrie ranks top among the people who own superlative business careers. The founder of the C&C Alpha group has controlled the international market with his vast business ideas. Bhanu has explored an array of opportunities in almost all the fields and has amassed a multinational portfolio probably because he was born in India in […]