JustFab, the Fabulous Journey

Starting out as the Chief Executive Officer and President of FitnessHeaven.Com. Mr. Ressler then moved on to Intermix where he was on the forefront in spearheading the core ventures that embraced shareholder value. And here, he met his to be long-term partner and friend and the co-founder of Intelligent Beauty- Adam Goldenberg (2010).

Don Ressler co-founded brand Ideas. He has raised over $100 million in capital for internet companies. At Intermix, he advocated for core ventures that enhanced the value of the shareholder and cofounded Alena media together with the skin care brand Hydroderm. In 2005, News Corporation acquired MySpace.com for over $650 million. Adam Goldenberg and Don Ressler later conceptualized and formed Intelligent Beauty.

TechStyle, then operating under the name JustFab, has received funding from US Venture Capital firm matrix partners in 2011($ 33 million). An additional 476 million came from Rho Ventures, Technology Crossover Ventures, and intelligent Beauty leading to the expansion of JustFab business to Canada, Germany, and the United Kingdom.

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TechStyle in January 2013 went into the acquisition of children’s fashion subscription company Fabkids.It continued with its operations and expanded internationally into Spain and France-acquiring FabShoes in May 2013 on Wikipedia.org. Shoe Dazzle was then acquired in August of the same year.

Acceleration of already fast-growth in international business and entering into new products was due to the company closing at $40 million as announced by the co-CEOs. An additional round of funding at $85 million was closed by the company in August 2014 which was led by Passport Special Opportunity Fund and the Participation from some investors such as matrix and the Shining capital.

JustFab set out as a business to come to the rescue of consumers by delivering trendy fashions at an incredible value. Along the way, the company expanded and grew in its operations, rebranding, merging with other companies just to mention a few transformations. JustFab and Fabletics (cofounded by Adan Ressler and Kate Hudson) are now inclusive brands under TechStyle and therefore this according to Ressler, it is a step towards the right direction. It gives the business, even more, muscle to carry out its functions and satisfy customers since then there a variety of products under its name.

TechStyle is set out in a business environment that provides for a good working environment and space for conducting business, and with a good market for their products.

Learn more about Don Ressler: https://www.youtube.com/user/Fabletics